Is WebRTC a worthwhile addition for you?

An excited, smiling man who stalking to a colleague about managing his new program WebRTC in Calgary.
WebRTC worthwhile addition by Bulletproof IT

The VoIP industry is becoming increasingly hard to define. More and more are voice communications being made over internet connections, and sometimes you may not even realize you’re doing it. WebRTC is a newcomer to the internet-based telephony field. Read on to decide whether it's for you.

What is WebRTC?

At its most basic, WebRTC is a way to make phone calls, video calls, instant messaging, and file transfers with nothing but a web browser.

And in addition to being immensely convenient for end-users, WebRTC is relatively easy to configure for administrators and developers. You can create a link on your homepage that will allow customers to initiate a video call without the need to dial a number from their phone, or even open up Skype on their desktop.

The benefits to your customers

This creates a much more connected customer service experience. With WebRTC calls, you’ll never have to ask “Ok, are you looking at our site?” They had to navigate to your site to even make the call, so a certain amount of knowledge can be assumed the moment you pick up the line. This allows customer service representatives to assist customers calling through this medium in a more specific, nuanced way than calls they receive from cellphones and landlines.

What are the drawbacks?

Compatibility is one of the main reasons to avoid jumping on the bandwagon too early. Most notably, Apple has been on the topic of working with this new technology. Developers have noticed nods to WebRTC availability in Apple’s callkit, but no official announcement has been made yet.

It could hurt user experience if an Apple user sees a “Start a video call now!” button but gets an incompatibility message when they click it. If you are still interested in giving it a shot, make sure to work with experienced professionals to test it in the wild before committing wholeheartedly.

The WebRTC critics

Some industry professionals are crying foul. They believe this new technology will diminish the relevance of VoIP and throw internet-based telephony into uncertain territory. In reality, WebRTC is a far cry from a VoIP killer because people who are willing to make calls from their desktop computers are still a small minority.

With a Unified Communications infrastructure, your staff utilize VoIP solutions to make and receive calls from traditional phone numbers in the same place they receive WebRTC calls. At the end of the day, this new technology isn’t about disrupting VoIP, it’s just about partnering together to give your customers new ways to get in touch with you.

A group of happy women working on their laptops to help IT clients in Alberta, Canada.
WebRTC possibilities by Bulletproof IT

The main reason to partner with a managed services provider is to ensure you’re always getting the best technology available. Although WebRTC might not be for everyone, it’s important for you to know what your options are. If you’re interested in becoming an early adopter of this technology, don’t wait another minute to contact us. Published with permission from TechAdvisory.org. Source.

March 10, 2017
Author

Get Bulletproof IT Today

Need help with your business technology? 
Contact Us Today
Recent Posts
Notice of Global Technology Supply Chain Shortage

To our valued clients and business partners, The World Health Organization has officially declared COVID-19 a pandemic, with global economic implications that we have already begun to see. The supply chain consequences stemming from the current lock-down in China are real, and we are feeling the impact now in Canada. What does this mean for […]

Read More
Assessing Your Technology with a Managed Service Provider

Many small to mid-sized businesses do not have their own IT department or the capabilities to maintain their network infrastructure in-house. That’s where a managed service provider comes in. The right MSP can be a game-changer for your company. They can help streamline your technology so that you worry less about failing computers and more […]

Read More
envelopelocation-arrow
Bulletproof IT Support And Managed Services
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram